Global Negotiation (Chapter 8)

This chapter examined various aspects of a growing field of negotiation that explores the complexities of negotiating across borders. We began the chapter with a discussion of the American negotiating style, from both American and non-American perspectives. While there is a great deal of consistency in perceptions of the American negotiating style, it is important to remember that there is also a lot of variability within cultures.
The chapter concluded with a discussion of how to manage cultural differences when negotiating across borders. Weiss presents eight different culturally responsive strategies that negotiators can use with a negotiator from a different culture. Some of these strategies may be used individually, whereas others are used jointly with the other negotiator. Weiss indicates that one critical aspect of choosing the correct strategy for a given negotiation is the degree of familiarity (low, moderate, or high) that a negotiator has with the other culture. However, even those with high familiarity with another culture are faced with a daunting task if they want to modify their strategy completely when they deal with the other culture.